Before the session
Agree the commercial question, collect the evidence and identify who needs to be in the room.
Agentic commerce will not affect every part of ecommerce equally.
Some fundamentals stay. Some processes need to migrate. Some reporting habits, campaign structures and old assumptions will become less useful.
These workshops turn the diagnosis into shared commercial decisions. They help ecommerce, trading, CRM, CX, analytics, finance, IT, leadership and agency teams understand where the business is exposed and agree what happens next.
The aim is not to deliver a generic talk about AI and ecommerce.
The aim is to help the team make practical decisions.
The session is built from evidence, not generic slides. The starting inputs can include a PDP scan, domain scan, feed exports, Merchant Center issues, Meta catalogue health, tracking notes, trading reports, customer data, margin context, agency reports and team questions.
Agree the commercial question, collect the evidence and identify who needs to be in the room.
Work through the facts, separate symptoms from causes and challenge assumptions with the right people present.
Decide what needs to migrate, what still matters, what should stop and which gaps carry the most commercial risk.
Leave with owners, priorities, measures and a 30, 60 and 90 day action plan.
How discovery, comparison and transaction are changing.
Product data, feeds, tracking, stock, margin, customer data, reporting and ownership.
Processes, data flows, campaign structures, feed logic, tracking setup and trading rhythms that need to change.
The commercial fundamentals that should not be abandoned: margin, stock, customer trust, delivery, returns, product quality and trading discipline.
Old measures, weak reporting, lazy retargeting, late campaign planning, platform-led decision-making and unsupported agency activity.
Agree priorities, owners, measures and next steps.
A focused session for one area: feeds, tracking, PMAX, reporting, retention, trading rhythm or readiness. Output: clear diagnosis and immediate action list.
A broader working session covering what needs to migrate, what stays and what needs action first. Output: shared diagnosis, commercial priorities and 30, 60 and 90 day plan.
For founders, directors and senior teams who need a plain-English view of the next ecommerce shift. Output: investment priorities, risk areas and agreed decision points.
Practical one-to-one or small-group support for ecommerce, digital, CRM, trading, CX, analytics and customer service teams. Output: stronger commercial confidence and clearer operating habits.
Build commercial understanding, channel confidence and better prioritisation.
Support with agency management, reporting, planning, trading decisions and stakeholder communication.
A sounding board for strategy, team capacity, commercial trade-offs, leadership communication and performance improvement.
Support teams working across ecommerce, CRM, trading, CX, analytics, finance and operations.
Workshops create a practical way to decide what changes next.
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